The Key Difference
Poshmark is the polished department store. Depop is the vintage thrift shop with personality.
Poshmark attracts a slightly older, brand-conscious audience (25-45). Buyers shop by brand and category. The platform feels structured and retail-like.
Depop attracts Gen Z (16-26). Buyers shop by aesthetic and trend. The platform feels like a social media feed. Style and vibe matter as much as the item itself.
Fees: The Big Difference
Poshmark takes a flat 20% commission on all sales. For items under $15, the fee is a flat $2.95.
Depop takes 10% commission. That's half of Poshmark's cut.
This means on a $50 sale: Poshmark takes $10, Depop takes $5. For high-volume sellers, this difference adds up significantly over time.
What Sells Best
Poshmark: Designer and name-brand clothing, shoes, handbags, accessories, and beauty. Brands like Nike, Lululemon, Coach, and Free People do well. Buyers expect quality and are willing to pay retail-adjacent prices.
Depop: Vintage, Y2K, streetwear, unique/thrifted pieces, and trendy items. Less brand-focused, more style-focused. Rare vintage finds can command premium prices.
If you have name-brand items β Poshmark. If you have unique/vintage pieces β Depop. If you have both β list on both.
Selling Experience
Poshmark has "Posh Parties" β themed virtual events where you can share your listings for extra visibility. Sharing (reposting your own listings) is the main growth strategy on Poshmark.
Depop is more passive β good photos and descriptions do the work. The Explore page drives organic traffic to well-curated shops.
Poshmark requires more daily engagement (sharing). Depop rewards great content and consistency.
Shipping
Poshmark provides a prepaid shipping label for every sale. Simple, but the flat rate ($7.67) is baked into the buyer's cost.
Depop lets sellers choose shipping methods and prices. More flexible, but you need to handle shipping yourself.
For ease: Poshmark wins. For cost optimization: Depop gives more control.
The Multi-Platform Strategy
The best fashion resellers list on both platforms β and often on Vinted and eBay too.
The challenge is adapting your listings for each platform's format, style, and audience. ILoveListing handles this automatically β upload one product photo and generate optimized listings for Poshmark, Depop, and any other platform in seconds.
Maximize your reach without multiplying your workload.